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Introducing the Revlon LOVE IS ON Million Dollar Challenge

By New You Editorial
Posted On Jul 31, 2015

Besides being a leading global cosmetics brand committed to creating endless supplies of beauty tools and products, Revlon is also dedicated to raising awareness and money for women’s health issues. That’s why Revlon has launched the second phase of its new philanthropic platform, Revlon LOVE IS ON Million Dollar Challenge, which is designed to have a greater impact on women’s health initiatives.

Charities dedicated to three leading health issues facing women today—women’s cancers, heart disease, and diabetes—are invited to participate in this online fundraising challenge. How does it work? Participating charities have six weeks to raise donations for their cause. Whichever charity raises the most donations over this period of time will win an additional $1 million donation from Revlon!

In order to host this fund-raising challenge, Revlon has partnered with CrowdRise, the leading site for charitable crowdfunding. In fact, the Revlon LOVE IS ON Million Dollar Challenge is the biggest challenge award in CrowdRise’s history.

The challenge will kick-off on Septemeber 21st, but the application for charity entrants is available now. In order to participate in the Revlon LOVE IS ON Million Dollar Challenge, charitable organizations must have non-profit 501(c)(3) status with a mission to better women’s lives and fall into one of the three select women’s health initiative pillars identified by Revlon: Women’s Cancers, Heart Disease and Diabetes.

For more information about the Revlon LOVE IS ON Million Dollar Challenge, visit crowdrise.com or revlon.com

SUPPORTING IS ON, GIVING IS ON, LOVE IS ON!