Beyonce Takes Legal Action Against Feyonce Inc
Posted On Apr 06, 2016
Queen B does not want her Beyhive to think she is associated with Texas company “Feyonce,” or any of the merchandise they sell, so she is not hesitating to take legal action.
On Tuesday, the “Formation” singer and her law firm Pryor Cashman, sued to halt the business Feyonce Inc., which sells shirts, mugs, sweaters, tank tops, and hoodies all with the “Feyonce” slogan through their website Feyonce.com, Reuters is reporting.
The wire service says that according to the complaint, filed in Manhattan federal court on Tuesday, Beyonce is accusing the company Feyonce Inc., and three other individuals of “brazenly” selling items that are too close to her name, her brand, and her music including a $14.95 mug that says “Feyonce he put a ring on it,” which are lyrics from her hit song “Single Ladies.”
The pop star, whose husband is rap mogul Jay Z, says that Feyonce confuses people and that she has tried to deter the company from selling this merchandise in the past to no avail. She also wants any revenue made from this company to be transferred over to her.
“Defendants adopted the Feyonce mark to call to mind Beyonce and her famous song,” the lawsuit reads. “Defendants’ conduct described herein is intentional, fraudulent, malicious, willful and wanton.”
Back in January of 2015, Beyonce and Pryor Cashman threatened to sue the company Etsy, since the craft website was also selling Feyonce merchandise.
Etsy quickly removed all Feyonce items from their online store, but according to TMZ, they are still selling and banking big off Feyonce clothing and glassware.