Best Ageless Beauty – WINNER
Skin Wand Pro At-Home Nano Infusion Pen
Skin Wand Pro is a revolutionary handheld nano channeling device that safely delivers high-performance serums to the skin. Ideal for use at home, this easy-to-use device provides an innovative solution to help you maintain healthy looking skin. Created to enhance professional treatments without any discomfort or downtime. A pain free option to micro-needling intended for home use. Aids in rebuilding collagen and smoothing skin. When used in the privacy of your home, this amazing addition to your home care routine will serve to maximize the benefits of your expensive skin care products that your professional esthetician has customized for your use.
$295, www.skinwandpro.com
The Perfect Pout – WINNER
ShikSona, Work Hard Play Hard Split Bullet Lipsticks
As women we are all always multitasking, so why not let your lipstick do some multitasking too? This split stick lipstick is really amazing, from beautiful blends of colors, to multi use (think blush or highlighter), to long lasting wear. Embrace your duality by showing off two shades harmonized into a single lipstick.
$26, Shiksonabeauty.com
Beauty Innovations – WINNER
SkinMedica® Even & Correct Collection
NEW YOU editors can’t stop raving about this little miracle collection. The treatment not only tackles dark spots and uneven skin tone but also gives your face that lit-from-within glow – it’s like coffee for your skin, but even better!
$178, Amazon.com
Skincare Standout – WINNER
Ghanya Cosmetics, Absolute Cream
It’s not just a cream, it’s also an eye cream, a primer and a moisturizer. This luxurious, eco-friendly blend of plant stem cells and antioxidants are great for everyday wear, but can also address more tough skin concerns like skin Melasma, pigmentation, blemishes or wrinkles. We absolutely love it.
$140, Ghanyacosmetics.com
Innovations in hair – WINNER
Aunt Jackie’s – Curl La La – Defining Curl Custard
Curly girls know how hard it is to find a product that works. That’s why our team was completely enamored with this moisturizing curl custard that leaves your hair curly, coiled, or waved while also soft to the touch. You can also use it on wet or dry hair to kiss frizz to the curb. Our team particularly loved the smell, which was sweet but not overpowering.
$7, Amazon
Best Newbie Beauty – WINNER
Catano Beauty Bakuchiol You Glo Serum
Did you say, “simplify my beauty routine and prevent aging?” Sign us up! This Glo Serum by Adriana Catano wins all the points for giving us that dewey, younger, healthier looking skin while also working to prevent and correct the signs of aging without the retinol. Your Vegan friends will love it too as it’s certified cruelty-free by PETA.
$62, AdrianaCatano.com
Best New Fragrance – WINNER
Elysian Fragrance
Not just another mass produced perfume, Elysian Fragrance’s Lavender Milk Tea fragrance is created with artistry and care. This luxurious and creatively crafted scent draws inspiration from romantic poetry and soft, feminine fields. The floral notes are intertwined with the warmth of delicate orange blossoms. We love the mixture of musky orange and sweet vanilla that adds the perfect dimension to this soothing lavender scent. Our editors also loved that the fragrance lasted all day.
$55, Elysianparfum.com
SEAL OF BEAUTY Recipients
The NEW YOU SEAL OF BEAUTY Recipient deserves to be recognized among the many category entrants. This honorable mention is receiving an award of distinction, known as our NEW YOU Seal of Beauty.
Best Newbie Beauty – SEAL OF BEAUTY
Kevyn Aucoin, The Contrast Stick
Step aside TikTok creators, we can contour without your help now! Makeup pro, photographer and icon, Kevyn Aucoin, was responsible for “sculpting” the look of celebrities and models since the 90’s and now this creamy matte contour stick helps you define your features with ease.
$53, kevynaucoinbeauty.com
Best New Fragrance – SEAL OF BEAUTY
TOCCA – Olio Sublime Profumato
Tocca Olio Sublime Profumato is unique- there’s nothing else quite like it. This antioxidant-rich dry oil blend of argan, jojoba, and vitamin E nourishes your skin with a soft glow and wraps you in a light scent that doesn’t overpower. Better yet, it is phthalate-, paraben-, and sulfate-free, not to mention 100% vegan. Available in four unforgettable scents, our NEW YOU editors can’t get enough of this Seal of Beauty Winner.
Beauty Innovations -SEAL OF BEAUTY
Seis Cosmetics
This highly pigmented, hydrating lipstick does not disappoint. Not only does this lipstick glide onto your lips with a luxurious semi-matte finish; it’s also a powerhouse of lip care, enriched with vitamins and antioxidants. From its delightful vanilla scent to the premium magnetic closure case, Seis Beauty’s Lipstick not only beautifies but also champions a commitment to eco-conscious packaging, making it the ultimate must-have for your makeup case.
$20, Seiscosmetics.com
Innovations in hair – SEAL OF BEAUTY
Milk_shake, Insta.lotion
Milk shakes make everyone smile. Imagine a milk shake for your hair! Insta-lotion treatment is packed with all the goodies like milk proteins, hyaluronic acid, and blueberry extracts to give your hair that silky shine, manageability, and smooth texture. Plus, we adore the sweet fragrance. It’s like happiness for your hair.
$29, Milksharehair.com
Skincare Standout – SEAL OF BEAUTY
Toty Ilumina CC Cream SPF 50+ Perfecting Fluid
Our editors fell in love with this power-packed cream that you can totally use everyday. With its light consistency and soft fragrance, this CC cream by Sofia Vergara is really perfect. Great for all skin tones and designed to make you feel más bonita inside and out.
$42, Toty.com
The Perfect Pout – SEAL OF BEAUTY
Provence Beauty Pink Rosé Hydrating Tinted Lip Oil
What makes Provence Beauty a finalist when it comes to lip love? Well, we couldn’t resist a moisturizing lip oil that gives you that shine without the stickiness. But even better than that it’s delicious and smooth with antioxidants, plum oil, pomegranate, and a hint of color. The flavors are summer fantastic too, with our favorite PINK ROSÉ as the perfect addition to your daily make up routine.
$9, Provence Beauty
Best Ageless Beauty – SEAL OF BEAUTY
BOTOX® Cosmetic
Celebrating 20 years of creating youthful looking skin, Botox Cosmetic has clinched its NEW YOU beauty award with a knockout punch against wrinkles! Our editors love how this little vial of magic erases fine lines, making you look as refreshed as a weekend getaway – no wonder it’s the go-to secret weapon for a smooth, age-defying glow.
Botoxcosmetic.com